Category Archives: 10 Tips to Being a Great Model

#1 Know Your Angles


First tip to being an extraordinary model. Know your angles.

“I once had a model who told me, “I must have a great profile because no one wants to shoot me looking straight ahead.” What can I say? It speaks for itself.  You know that part in the movie when the character says “did you get my good side?” Know your best side. Know what side your nose looks bigger or less refined. Know what side your jawline is more defined. How do you figure this out? It’s called a mirror. Look into it. All the time.  What angles do photographers love on you.  Watch the photographers that you shoot with and look for patterns on when they are pushing that shutter button. Listen for the clicks. If over time you consistently hear that click every time you tilt slightly left and down, that’s a great angle for you. You may have one side of your face where your smile is crooked or where one eye slightly closes. Look at your didgies that the photographer or your agent takes.  Ask to look at the film of your test shoots and ask for constructive criticism from your agent. KNOW YOUR ANGLES. It is  “Zoolander”  I know and I especially know this is one of the things that male models feel the most uncomfortable about modeling but this is business which will inevitably determine your bank account. Know your “go to” angles and “money” looks. If you’re not sure how well a shoot is going, resort to them.


How will you compete?


Shows are over and school is now in session.  Campaign season is always on the heels of shows so this is the time to become better. How will you compete against the hundreds of other models vying for the coveted fashion campaigns? How will you compete against the models you see in the magazines, in Calvin Klein, in Gucci, Daria, Kate, Carmen, Sasha, Gabriel, Simon, Noah? Will your looks be good enough?

Now I’m not going to patronize you by proclaiming I’m the foremost expert or the “number 1 agent” whatever that means. I know  what Im doing and I do it well. I know that I make a difference to my talent as an Agent. And I’m going to share  my knowledge with you so you can be tremendous.

10 tips to becoming an extraordinary model.  Guaranteed next level.  Let me make myself clear these are not easy instantaneous adjustments to be made over night like eat right, work out, be on time, work that runway…that’s 101 crap for all of the so called experts that are writing their hack book to be sold on Amazon. This is New York City. I’m on the front lines.

My purpose is for you to think deeper about your approach to modeling.  It’s like an acting class. They are transformational overtures that if done correctly will change your attitude on how you model and transcend you to be a true conduit to extraordinary work. As Jerry McGuire said its not just about the money its about the “coin”(kwan).

Sadly Ive noticed the majority of working models don’t even practice this and many of the great ones don’t even know how to define these weapons as their own. They just do them.  It is recognizing these subconscious talents in great models for the 16 years I have been an agent and it’s now time for me to pay that knowledge forward. I’m going to try my best to give one per week so keep tuning in kids.

That was exhausting. Let me collect my thoughts and we will start soon.


The Truth Shall Set You Free


There are too many beautiful people in this world. And everyone wants to be a model. With growing legions of fashion fans from the rise of fashion blogs, reality tv shows and a culture that bears an insatiable appetite for overnight fame, today’s Jersey Shore generation is looking for a way out of the grind and convinced that their moment has arrived to be discovered.

The thing is that 95% of the aspiring models out there have big dreams but have no idea how to channel it. Their presentation is all wrong.  Their look is all wrong.  They are all wrong. To scrupulously quote the powerful words of this elephantine Ghetto Mama who squalled to me with her finger in the air as I mistakenly cut her off for a taxi on Broadway and 22nd street “Aw hell no.”

I started this website for models and aspiring models after catching glimpses of so many that want to be better, just like my own talent wants to be better. Ive found in my many years of experience that while most all models want to be famous and successful, what they really want most of all is to be guided, so they can say at the end success or not that they got their chance and gave it their best shot. And we all need teachers don’t we. There are great agents out there but many don’t actually take the time to teach their talent how to be great.

I will teach you how to be a better model. I will post things about your questions from my perspective in “Ask an Agent”. I will tell you if you can model or not in “The Model Bouncer.” And Ill talk to you about the challenges that I face everyday in the business as an Agent. But Im afraid that this isn’t a website for all fairytale endings.  Have your barf bag and your Kleenex ready because I will tell you the truth. This business is about rejection and criticism and I am very much part of that process.  The thing is that I see thousands of kids that think that they’ve got it.  And while I appreciate the saying “never give up”, it breaks my heart to see kids spend thousands of dollars and years of investment when I can tell you in a New York minute if you have the potential to make it or not in the high fashion world. I will help some along their path as a model but for others I am also here to do what few have the courage to do and that may be to tell you to not to do it at all.  Don’t take it personally because it is not. Im offering a rare bit of straight up honesty in this business of snake oil peddlers that serves you round about answers and sells you services for money. I hope that’s worth something.

But I hope for those that aren’t of the right potential, a few will feel that I saved them in a way and helped them to find the proper course of their life, possibly something else extraordinary in this business like a photographer, stylist or art director, an actor, a “Snookie”, possibly even an agent. I love Morrissey and quote him often so as he says “If it’s not love then it’s the bond that brings us together.”


An Introduction


One of my best friends helped me realize that I have a voice that extends beyond the confines of the modeling agency in which I work; that there is a behemothic audience out there that is looking for information and guidance in the modeling world. And that this mob is looking for someone to listen to, with pitchforks raised and fists held high. Thousands of kids are out there aspiring to be models and want to know how to do it. Some just want to know what its like to live through my eyes as an agent, to experience what its like to be backstage at a Versace show or in the room when a new model is told that he or she got their first campaign.

My friend told me “You’re an Agent at Wilhelmina Models in New York City, the fashion capital of the world. You’re on TV, you travel the world not only looking for models but also speaking to kids worldwide. People know who you are and want to know what you have to say.  You have so much to share.”

So I created this site for you, you pretty things.